Development
The development stage includes three key areas each of which need a different focus:-
- Skills for Management or Sales functions require training and are normally broken down into key areas of competence development which are agreed as a result from the research stage.
- Knowledge is gained through education which is normally achieved by simply showing, telling, explaining some particular knowledge that individuals need.
- The attributes of an individual is an issue of awareness. Often individuals are not aware of their own attributes (or attitudes) or how they impact on others. Once aware, it is for the individual to decide if they want to change some of their negative attributes.
Mdina believe that many training situations are not as effective as they should be because there is confusion between skills, knowledge and attributes.