Storytelling for Sales People

Connecting with clients has been on a journey from transactional and consultative approaches through to the challenger sale. The “new” kid on the block for many blue-chip organisations is the power of storytelling which is certainly not new but has lots of scientific back up to its effectiveness.
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Anarchy In The HR

The past 40 years have been positive for HR, but that hasn’t always been the case. What if the business climate returned to that of the mid 1970’s? A generation of business leaders and HR professionals, two whole generations, have been fortunate to work in an environment where the focus on people management has been hugely positive, forward-thinking and in many ways visionary. The focus has been on recruitment, retention, engagement, organisational learning and development, people development, appraisal’s in their various formats, empowerment, coaching and wellbeing.
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Why is Sales a Dirty Word?

Sales are the very heartbeat of any organisation. Without sales there wouldn't be an organisation. If a business doesn’t sell, it simply doesn't survive. Why is ‘sales’ such a “dirty word” in most organisations? So the mystery is, why do people, whose primary focus is to sell, avoid using the word “sales”? Account Manager, Client Services Manager, Client Relationship Manager, Growth Manager are all job titles that we are familiar with. Each of these titles is a mask for a sales role. Why hide the central purpose of your job function behind a misleading title?
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Exit Interviews, Recruitment, Retention … and Resignation

If you were suffering from a recurring medical complaint you’d seek medical advice. The doctor would examine you, maybe run several tests, and finally arrive at a diagnosis. He would then recommend a course of treatment to address the complaint. Why are symptoms not treated with the same seriousness in an organisation? Often resignations are an easy symptom to spot. But most fail to investigate, diagnose and treat the symptom.
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Mdina International specialises in tailor-made, leadership, management and sales development programmes, supported by our coaching and consultancy expertise. Our success stems from years of experience in the industry, being able to put hard measures on soft skills and being passionate about making a difference.